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2024 INDUSTRY EXECUTIVE OF THE YEAR

LEE BECKER

Senior Vice President and Executive Advisor
Public Sector & Healthcare
Medallia
Becker - headshot .jpg

Lee Becker, Senior Vice President and Executive Advisor at Medallia for Public Sector and Healthcare, is the 2024 Industry Executive of the Year and is being recognized for his impactful contributions to improving service delivery to the public. With a distinguished career spanning over 20 years in critical leadership roles within the U.S. Navy Marine Corps, US Navy Bureau of Medicine, and Surgery, Lee's commitment to enhancing customer experiences culminated in his role as Chief of Staff at the Veterans Experience Office (VEO).

At Medallia, Lee advises numerous government agencies and healthcare systems on implementing effective customer experience strategies. Notably, he facilitated a remarkable 24% increase in veterans' trust in the VA over seven years through innovative tactics and strategic guidance. Lee's influence extends beyond individual agencies; he collaborates across government, industry, and non-profit sectors to unify communities and drive improvements in citizen services.

Lee's efforts have directly benefited millions of Americans by supporting federal initiatives at agencies such as the VA, USDA, IRS, SSA, and more. His contributions have led to measurable improvements in service delivery, including the successful launch of initiatives like the PACT Act at the VA and significantly increased callbacks at the IRS. Lee ensured that Medallia's solutions met the IRS' highest accessibility standards, ensuring equitable access for all taxpayers.

As an influential figure in the Federal IT space, Lee has informed government policy on customer experience (CX), employee experience (EX), and digital experience (DX) through engagements with congressional committees and the Office of Management and Budget (OMB). His expertise and insights have been widely shared through publications and speaking engagements at prestigious summits and podcasts, further amplifying his impact.

Lee's commitment to service extends beyond his professional roles; he volunteers his time and expertise to various boards and committees, advocating for veterans' rights and enhancing public service delivery. His servant leadership style is evident in his dedication to ensuring that government agencies continually improve their customer experiences, benefiting diverse stakeholders from veterans and families to students and borrowers.

In addition to his leadership and advocacy, Lee has contributed significantly to long-form content projects addressing civil service modernization and the alignment of federal employee and customer experiences. He continues to influence AI technology developments at Medallia to meet the rigorous requirements of government agencies, ensuring they have the tools needed to deliver exceptional services.

Lee Becker's selfless dedication and collaborative approach make him an indispensable advocate for improving customer and employee experiences across the public sector, embodying the principles of servant leadership and fostering meaningful change at every level.

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