

Customer Experience Trailblazer
JENNIFER PLOZAI
Acting Director of Governmental and Public Affairs
U.S. Coast Guard
U.S. Department of Homeland Security
Jenn Plozai is being honored as the Customer Experience Trailblazer for transforming how the U.S. Coast Guard delivers critical, life-saving information to the public. Recognizing communications as an essential operational capability, she led an enterprise-wide modernization to ensure mariners, communities, media, and decision-makers receive clear, timely, and authoritative information during emergencies and maritime operations.
Jenn unified a complex communications ecosystem spanning more than 600 social media accounts, 18 public websites, and national email programs under a coordinated strategy. She established enterprise governance, standards, and accountability, shifting the Coast Guard from fragmented, platform-driven communications toward a mission-driven approach centered on how the public actually accesses information. Her work also aligned public affairs teams across nine Coast Guard districts, enabling faster coordination and more consistent messaging.
The transformation strengthens public safety by reducing the risk of delayed, conflicting, or confusing information when every minute matters. The Coast Guard’s enterprise channels reach more than 1 million Facebook followers, 850,000 Instagram followers, and 700,000 X followers, while its national email program distributes approximately 48 million messages annually, including critical Maritime Safety Information. By creating a unified and trusted communications environment, Jenn has made essential government information easier to find and understand—helping protect lives, maritime commerce, and public trust.